Twitter Offers UK Companies ?1k In Free Ads For Good Twitter Stories

Twitter has offered business in the U.S. free advertising credits of up to $100 to promote its new ad small business ad push in that market, and now it is repeating the effort in the UK, with an even sweeter deal of ?1,000 in ad credits ($1,600), redeemable on Twitter's Promoted Products, as it continues to become more serious about its involvement in advertising. Businesses who would like to be considered for the offer -- or others who would like a business to be considered -- need to send a tweet before July 30 with?the hashtag #ukbizstories, describing in 140 characters or less how the business uses "Twitter creatively to connect with the community and reach their customers." That means that the benefits for Twitter here are twofold: not only will Twitter get some dedicated customers on to its ad network, but it will be amassing stories -- on its own, public platform -- of how effective Twitter can be for businesses. "By submitting a testimonial, you grant Twitter permission to share your testimonial (including your name, profile picture, and any other text or media associated with your Twitter account) in case studies, presentations and other promotional materials. Twitter may work with those businesses we have selected to find the right Promoted Products to promote their account and Tweets," it writes on?its?blog.

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